10 Top Instagram Cannabis Models You Should Follow in 2018

December 12, 2017

No social platform owns the elegance and the diversity quite like Instagram. from breath-taken landscapes, to cute animals photos, to silly selfies, to that picture of your last meal in a restaurant that for some reason you decided to show the whole world how great other people can cook.

It's diverse, indeed. However, Instagram has been terminating many marijuana related profiles in the last few years – even those Canadian accounts where medical marijuana is federally legal - but there are many accounts out there still surviving and gaining thousands of followers. The only issue is finding the right accounts to follow

So I decided to do my homework, focus on Instagram models, and compiled a list of account that are still active and updating as of December 2017, then reach out to those gorgeous women who are comfortable enough to go out there and show the world their support to that amazing herb. It's a niche market, combined with the negative stigma surround marijuana, and I truly admire their courage. 

So if you don't care about following celebrities like Taylor Swift, Kim Kardashian or Britney spears, and you'd rather look for "celebrities" in the cannabis industry, search no more, here are our top marijuana instagram models you should follow in 2018:

Sarah Jain

Sarah is a crossover of sorts - Her background is in modeling/acting but Hash and Cannabis have always been her true passion. She sought early on to combine her career and my passions, and that was the main reason why she moved to California in the first place. "But it’s not easy, not only I had to create and define my role- but also be adaptable." Sarah said. "I started creating a role for my Cannabis modeling from the beginning. I made a name for myself by combining Cannabis into my normal photo shoots. As time progressed I started to get more bookings and requests for Cannabis shoots."

Sarah started combining Cannabis with social media back in the days of MySpace. She had a very Cannabis friendly page. Sarah started on Instagram in 2013, however, she didn't take the task of a cannabis/social media influencer seriously until closer to 2015, which she considers it as a "huge mistake" on her part.

"In 2013 I took my first beach implied selfie- a bodyscape of me on a beach with my Cannabis censoring what can’t be shown on Instagram. Over the years the picture as been adapted. And over the past 2 years companies have started giving me product and paying to advertise in that space"

Sarah provide us with a great insight about how to work with instagram and making sure not to be banned. Sarah said; "I had my account deleted once in early 2015 by Instagram. I first wrote them a long letter of why I felt they had made a mistake - no response. A week or so later, a friend of mine advised to ask them nicely to restore my account and explain that I use this account for business and networking and it was costing me bookings. Within a few hours my account was restored and an apology was issued.

"I have not had any problems on Instagram since then," Sarah continues. "but I do two things to insure that there will not be problems: First I play by the rules- I make get as close to the fine line as one can get but I make sure not to cross it. Second I don’t just post Hash or Cannabis or sexy pics, I post a variety of things from travel to nature to food and fitness.

The biggest struggle Sarah deals with in this industry is the fact that most people don’t take her seriously/overlook and underestimate her intelligence and experience with this industry. "While my looks have opened many doors for me," Sarah said; "those door unfortunately usually lead to bedrooms and that is very frustrating and disappointing. I can honestly say that this is more of an American problem. I don’t experience the same thing when I am in Europe. People over there know how to differentiate between someone’s work and the person that they are."

Sarah believes that Cannabis has helped to bring her family closer together; "Cannabis was part of my earliest childhood memories actually, but it wasn’t until I was an adult that it became something that we all bonded over! Before my father passed away I used to give him as much Hash and Cannabis as I could, it helped to ease his pain and lessen his use of the heavy narcotic drugs the doctors had been prescribing. We don’t really drink in my family but we do get together and sesh!"


Dani Isabelle

Dani is from a quiet suburban town in Los Angeles, she's 26 years old and have been cannabis patient since she was 20. Since then, she has worked in the doing variety of tasks, from photo/video product promotion online, to selling rolling papers, to cultivation.  

In 2011, she came onto social media via YouTube making what she thought were good make-up tutorial videos, which she thinks it was a funny start, but nevertheless, a start. The passion of a make-up artist started to fade out, but around that same time she started her Instagram with completely different content than she had ever put out there before. About a year into that, she began working with cannabis related companies/promoting products.  

"I like weed." Dani said. "My camera roll was mostly full of things like trippy smoke shots and sparkly nugs so naturally I just posted what I was really into and I just enjoyed having this creative outlet where I could really show who I was, with what felt like was without judgment. I enjoyed being able to show people the harmlessness in the flower, portraying being a "stoner" in a less derogatory way, and instead more so the opposite."  

I asked Dani talk a bit about how she was influenced by the stigma behind marijuana, on a personal and professional level; she said that "everybody is going to have an opinion and that's awesome and the important thing is knowing who you are and why you do the things you do. I am comfortable with who I am, so is my immediate family and that's all that I try to make matter to me, but honestly if I had to do anything differently it would probably be to care less, even so! I might have had even more success this far in had I not been so mindful or careful. Does that sound weird? To each their own but honestly I think some of my greater successes took place outside of my comfort zone." Word, I can't agree with you more Dani.  

 "Don't be so afraid of what people will think!" Dani continues. "Being open about believing in it's medicinal properties and being a weed smoker without shame introduced me to a whole new side of the industry where I've met a lot of influential individuals overtime."

Once Dani started working for OCB, she started attending events from a vender angle and began meeting a lot of her followers in person; and "it was wild."


Nikki Narvaez

Nikki is an upbeat lover with a big personality, very passionate about medicinal and recreational marijuana use as well as anything artistic. Loves to travel, camp, hike, meet new friends and explore new cultures.

A post shared by Nikki Narváez (@nikki.narvaez) on

It all started while working for a dispensary when California recreational laws were implemented. "Everyone including myself was excited to finally, legally, show off their love for cannabis. She has always loved modeling and creating art through a camera lens. "Once I began incorporating my passions of exploring nature and smoking weed together, my page started to take off.' Nikki said; "I absolutely love promoting, reviewing products and influencing instagram to help normalize cannabis use."

It's surprising, but she's been only doing this for about a year, and hope to continue growing my page and presence online. 

On a personal level, Nikki said "I have had some family in the past be skeptical of my cannabis use. It's an education issue, generations in the past have been brainwashed to think weed is bad. After a short discussion of how THC/CBD effects us and maybe a couple videos online however, no one can truly deny the incredibly benefits of cannabis."

A post shared by Nikki Narváez (@nikki.narvaez) on

"Don't be ashamed and keep fighting for legalization everywhere! Cannabis changed my life, I had been stuck on anxiety medications for a decade and without cannabis I would have been addicted for the rest of my life." 



Clara was raised by my a single mother from Mexico; "it was always just me and her." Clara said, "I saw her work hard for every penny and I saw her be the most loving, kind and supportive human being to all." Eventually, Clara went through all the ups and downs of life, filled with trials and errors, lessons and heart breaks, till she met her "best friend and fiance" in 2013, and he was the first who encouraged her to open and run their first business together, Elevation Custom Apparel printing company. Clara also started her own head shop in Colorado; The Beedy Nasty.

Clara started her Instagram page around 2015. Clara continued; "I started to stop being afraid of myself, to be able to express my love of cannabis and the love of myself. I also realized I could post and promote my business at the same time! I couldn't believe how fast it all grew and how much my Instagram start evolving.

"Cannabis picked me up and kept me going through a rough rough time at 21. To this day, I use cannabis to treat the same issues at 21 and I am happy with my choice to use Cannabis in stead of pharmaceuticals. I want to make a name for myself and a reputation.

"I think my biggest fear as a social media influencer is getting deleted, so i try to make sure not to piss people off or do things that would flag me."

"On a personal level , being aware that I have a life outside of Qeenbee and Instagram can be hard. Not letting the number game mess with me too much, understanding that a lot of accounts pay to play so the numbers can be real or a facade. I love what I do everyday and sharing it with people who are interested in my life and all i do makes life that much more fun!" 


Lexi is "an artist at heart" and have been for as long as she can remember. Photography, painting, drawing, graphic design, and writing are some of her favorite hobbies. She went to college to study graphic design, and that's what she does for her full time job, along with being a popular Instagram influencer.

Lexi is a multi talented person, during the summer, she also does photography for weddings, high school seniors, and families.

A post shared by Lexi 🌞 (@elevated.lexi) on

"I started my account in August, a few months after school ended in May of 2017" Lexi said. "It initially started just as an outlet for my love of weed and the creative boost it gives me. I also wanted to explore modeling more."

"Weed is a part of my daily life, so it was a no-brainer that I wanted to incorporate that into my photos. After college ended, I needed a new project to focus my creative energy on."

A post shared by Lexi 🌞 (@elevated.lexi) on

Lexi continues; "Living in the mid-west is not ideal being a model especially in the cannabis industry. That has been the biggest obstacle. I have a lot of companies that I could be working with if I were in California or Colorado, but that's a project in the works.

I asked Lexi about what her advice for her follow stoners; "don't be the lazy stoner stereotype! Get your shit done, then smoke all the weed you want. Prove everyone wrong."

A post shared by Lexi 🌞 (@elevated.lexi) on

"I have a mile-long list of ways marijuana has helped me! Of course it gives me the creative boost, but it also has helped me dealing with anxiety/depression within the past few years. I was able to lessen my dosage of SSRIs and I fully credit that to marijuana."

A post shared by Lexi 🌞 (@elevated.lexi) on

About her dreams and inspirations; Lexi said; "I want to relocate to Colorado. My dream is to build a tiny house and influence for a living. Until then, I take it day by day and try to stay inspired." 

A post shared by Lexi 🌞 (@elevated.lexi) on


Mariah Hagenbach

Mariah had just turned 25, she's a full time photographer based in Central Oregon. She specialized in all types of photography: portraits, landscape, product— but her main passion is the photography where she get to incorporate her love for cannabis.

Mariah have had an instragram account for years but only decided to actively attempt to grow the account a year ago. She started with mainly landscape photos but as laws began to change in Oregon, she began posting more cannabis themed posts. "One thing lead to another and here I am! I never imagined my account to grow as rapidly as it has." Mariah said. 

A post shared by M A R I A H ☾ ➵ (@muh_riah) on

Mariah helped open a dispensary back in 2014 where she worked as a budtender and social media manager- that’s where the cannabis photography started. Fast forward almost 4 years and she's still photographing for the same dispensary but have since quit her day job to pursue photography full time. Mariah continues "I slowly started incorporating cannabis photography into my personal Instagram and now I’ve got a page that’s a pretty good mix of moody portraits and lifestyle cannabis shots."

A post shared by M A R I A H ☾ ➵ (@muh_riah) on

Mariah also touched on the issue of Instagram bans for cannabis accounts; "I haven’t had my personal Instagram banned... yet! I’m super nervous about that happening though. The dispensary I work for was shut down last year for a few days. Instagram claimed we weren’t following their guidelines but instagram doesn’t take state laws into consideration and I was able to get the page back after numerous wordy emails stating we were following all state laws and Instagram guidelines."

"I want to see cannabis in every day situations: out in nature, while cooking dinner, downtown dancing, while grabbing coffee, etc. So, yes, my biggest struggle is fighting the stigma associated with weed."

A post shared by M A R I A H ☾ ➵ (@muh_riah) on

"Luckily for me, I have a very pro cannabis family. My entire family either uses cannabis or supports the cannabis movement. I did, however, hear that one of my grandmothers said “all the pot is going to Mariah’s head” but, I mean, maybe it is! Hahaha. I’m not worried about what anyone has to say about my involvement in the industry."

A post shared by M A R I A H ☾ ➵ (@muh_riah) on

"Cannabis has completely shaped my career but it’s also impacted my personal life in countless ways. I use cannabis for my nausea, anxiety, insomnia, and I even give my dog cbd drops in the morning for her arthritis." 

"I plan on doing a lot of traveling in 2018. My main goal is to photograph some of the biggest female cannabis influencers this year. I’m coming for you California, Colorado & Washington!" Mariah continues; "I’m actually working my dream job right now! I’m hoping to continue to grow in the cannabis industry and see where this crazy ride is going to take me."

A post shared by M A R I A H ☾ ➵ (@muh_riah) on


Brandi Kassidy

Brandi has lived her whole life in Minnesota where marijuana is illegal and frowned upon, it’s definitely looked at as a drug, no difference than cocaine and heroin. Her family wasn’t accepting of it, so she kept her passion to the herb to herself until a year and a half ago. She realized that marijuana wasn’t just a high school phase of getting high, but that it actually helped her.

A post shared by Brandi Kassidy (@branndibbaby) on

"The mornings for me are the worst," Brandi said. "Waking up every morning nauseous and without an appetite when I don’t smoke. Once I found that Cannabis really did help me I started to be more open with it, going out the garage every morning and before meals pretty much gave it away." Brandi mother, fortunately, became more accepting of it when she realized that Brandi is not just trying to get high, but trying to help herself to feel better.

A post shared by Brandi Kassidy (@branndibbaby) on  

Brandi has been an influencer for just about a year now. "Once my family was more accepting of the whole thing," Brandi continues; "I decided that it was ok to start posting the real me, not - take a pic but put the bong away so mom doesn’t see."

"My Instagram has always been a lifestyle feel I like to say. My everyday adventures and what not, it just started blowing up when I posted anything 420 related!"

A post shared by Brandi Kassidy (@branndibbaby) on

"I started taking more weed related pictures and people liked them! Even a few cannabis companies liked them enough to want me to take pictures in their apparel, which is when I realized that I could maybe actually do this! A company called Prettypotheads were the first people I ever worked with, they sent me a tank top, I took pictures wearing it, and things just started taking off from there!"

A post shared by Brandi Kassidy (@branndibbaby) on

"My two favorite things to wear are huge baggy sweats or just my underwear. I am sitting now in undies and a crop top because... that’s what I’m comfortable in! And apparently, nudity makes some people angry. So I’ve had a few times where my posts get deleted or my page reported and deactivated for a few days when I post a reveling picture. Mostly everyone enjoys the ganja though!" 

"Being open with my body. Lots of people in the industry who don’t want to interact with me because of what I do. I'm actually a really chill and exciting person if you can get over the fact that I like to show off a little bit. Most people I work with don’t care, sex sells and everyone knows it. I’m here to help you make sell your product not prove my 'morals'." 

A post shared by Brandi Kassidy (@branndibbaby) on

"2017 was my best year ever and I’m determined to make 2018 even better, what’s next for me is continuing to work with amazing new companies, stepping up my game expanding to outside the social media cannabis world working more events, shows, hopefully some magazine work (fingers crossed) and all around just enjoying myself and the life I’m blessed to live. 2018 is the year of traveling, new connections, love & money 😈"

A post shared by Brandi Kassidy (@branndibbaby) on


Heather Sewell

Heather is 26 years old lives in Fort Collins, Colorado. She spent most of her life in South Florida. She also spent, as she describes it, "an unfortunate 10-year" stop in Alabama due to her fathers job. "I became a rebel immediately once I moved to Alabama.' Heather said. "I didn't understand the close-minded way of life that some of them lived. My spontaneous and shock-factor personality developed in those years for sure."  

A post shared by heather💎 (@fadednparadise) on

Heather was actually against Marijuana when she was younger, she gave into the bad stigma it had because of where she lived in a conservative area. However, when she was 16, she was diagnosed with an auto immune disease. "I had severe chronic nausea that was affecting my everyday life. Thankfully one day, my best friend brought me Super Lemon Haze and explained how it will help my nausea. I was 100% skeptical, but within 10 minutes, I was 100% a believer."

"From then on," Heather continues; "I became a huge advocate for medical marijuana and the medicinal affects it has for recreational use as well. It's a simple plant that has more medical uses than most prescription drugs could ever have. I will advocate cannabis forever." 

A post shared by heather💎 (@fadednparadise) on

Heather started her Instagram about 6 years ago, under the name "blazing_beauty". At the beginning, she only posted her photography work. As she started seeing an enormous rise in the marijuana world within Instagram, she immediately became interested to post unique and creative cannabis pictures. Heather elaborated; "I won an Instagram photo contest about 5 years ago, and that is when I noticed my following on Instagram shoot up to the 6-7 thousands. I didn't even realize I was an influencer until I started getting meaningful messages from some of my followers. I have a playful and fun personality as well, and love to engage with my whoever is on my page." 

A post shared by heather💎 (@fadednparadise) on

"On Instagram, as always, females will get negative feedback when we show our bodies. I used to get harassed on pictures over the TINIEST thing, like my nail polish was chipped? It's an interesting world, Instagram, but I've stopped letting negative comments bother me. I used to post more provocative pictures that would be promoting cannabis, but I did get some backlash from people I knew when they found my profile. Regardless of any comments, I feel as if we should be comfortable to post WHATEVER material we want on OUR own accounts." 

A post shared by heather💎 (@fadednparadise) on

My advice to my followers or any cannabis consumer is to not give up when people judge your actions. Educate yourself on the medicinal and recreational benefits of smoking cannabis. Brace yourself with as much knowledge as possible on the subject, because you'll be able to change some peoples minds! Don't give up, and never stop smoking if it helps your mind, body, and soul. 

A post shared by heather💎 (@fadednparadise) on

I am dreaming of staying in the Cannabis industry. Whether it is photography, traveling to different countries that have it decriminalized, I want to spread the awareness of the benefits of cannabis. I want to bring hope to those who have been discouraged by the government or their upbringing. Marijuana and hemp are our future, therefore I want my career to be in whatever I can do to help make this movement happen! 

A post shared by heather💎 (@fadednparadise) on


Alicia is 22 year old French stoner who has traveled quite a bit. When she was 17 years old, she left home and moved to the Netherlands. At that point, she had been smoking for a while, but wasn't properly educated on weed until she got to the Netherlands. "I love doing whatever I want whenever I want, experimenting and learning. I like living in my fantasy world." Alicia said. 


A post shared by OZO🇫🇷 (@420ozo) on

Alicia has been an instagram influencer since early 2017. She started with snapchat posting for her friends, and then she switched to instagram because it is more of an interactive platform than snapchat and her goal is to share her content with as many people as possible. "I didn't think many people would be interested though, so I am pleasantly surprised."


A post shared by OZO🇫🇷 (@420ozo) on

"Marijuana is a passion of mine and a big part of my life" Alicia continues. "I also think smoke looks beautiful and buds are very photogenic so I took photos and at some point I started posted them. When I saw people were interested, I began sharing even more, meeting amazing people and building my instagram family, and that's how it all started."


A post shared by OZO🇫🇷 (@420ozo) on

"Here in France it is more complicated, very few companies are in this industry so there are less professional opportunities. But that makes any accomplishment even more satisfying in a way. However CBD is gaining notoriety here in France, so it is really fulfilling to educate the people who do not know about it, and test some products. France is the European country with the biggest cannabis consumption, yet we are so far away from legalization."


A post shared by OZO🇫🇷 (@420ozo) on

"My family is really not on the same wavelength when it comes to weed. My friends support me though and that is awesome. Being in the industry has allowed me to meet new people and open doors I never thought I would open. It provided me with opportunities and projects I did not even dream of."

"Smoking weed helps me overcome difficult times, and makes good times even better. It especially helps with my anxiety and insomnia."

"I would encourage all weed smokers to be honest about it, let everyone know you smoke weed and do not hide it. We need to normalize it, show that ""reefer madness"" is bullshit and break the stoner stereotype. So light it up and pass it around."


A post shared by OZO🇫🇷 (@420ozo) on


Chelsi grew up knowing she wants to help people. She has always had a passion for photography, art, nature and education. Her eye for detail, product knowledge, and insatiable work ethic made transitioning into the Cannabis Industry quite easy.

Chelsi has been an influencer since 2012. The journey started in her hometown where she became a Cannabis Activist, then her reach became much broader after she decided to start posting on Instagram. "I was posting and describing my favorite strains and cannabis-related products attached to high-quality pictures/videos," Chelsi said; "then companies began to reach out to me for collaborations, giveaways, and product reviews." 

Cannabis has always been the theme of Chelsi's instagram account. The purpose of creating her account was mainly to connect with other users in her area, and to learn more about how Cannabis culture varies across the country and across the world.

Chelsi has several posts taken down by Instagram when there was no nudity or violence involved, simply pictures of cannabis plants or terpene jars, but fortunately she was able to get it restored.

As for Chelsi's experience and struggle in the industry, Chelsi said "The only challenge I’ve faced in this industry is fighting the need to “prove” myself to men. Women in this industry almost automatically categorized as “dab sluts”, girls who engage in sexual acts in order to get cannabis products. Because of the stigma behind cannabis, my fiancee's family and I don’t speak. They basically think I’m the devil for being not only an advocate but also an employee in the legal Cannabis industry. I have tried to give them information but they turn a blind eye. I am very thankful that my own family is very accepting and supportive of my career. 

"Ever since I smoked cannabis for the first tinge, I knew it was for me. I was never a “social” smoker. I first used it to ween myself off of my ADHD medication and for my nausea issues. A few years later I was diagnosed with scoliosis and Keinbocks Disease, a condition that affects the bones in your wrist. I had multiple surgeries and was prescribed a variety of narcotics, but I chose to medicate with cannabis instead. This plant has improved every aspect of my life."  

“I absolutely love my job and the fact that I get to have an amazing career that’s based around my passions. I am the Marketing and Social Media Coordinator for Lightshade, one of the most awarded multi-location dispensaries in Colorado. We currently have eight locations across Denver and Aurora. I’ve been there for just over two years and wouldn’t change my job for anything!” 


Cassandra Lynn

Cassandra is a 24 years old Colorado Native girl who lives by the Rocky Mountains. She has always looked up to models, especially cameo girls in music videos, and Hollywood lifestyle intrigues her. 

She's always seen modeling as acting, she enjoy showing her emotions through her facial expressions and body movements rather than just words. "So I have always seen my modeling work as not only the work I wish to continue as my career path," Cassandra said; "but also as the way I enjoy spending my time away from the real world and my "real" job that I need to have in order to survive.

Cassandra continues, "Modeling is always my great escape from reality. A way to channel my emotions towards creating something beautiful rather than being destructive in my own head with my thoughts."

"Marijuana has always been in and out of my life growing up, and looking back I seemed to enjoy life more and have a better outlook on everything when Mary Jane was there. Once I graduated and leaped out into the real world, dropping out of colleges for not feeding my drive the way it needed to be fueled, moving in with shitty boyfriends and having to heart broken, all the way to me breaking a heart, and marijuana has always been there to ease my mind and my anxious thoughts that flood my head every second."

Marijuana gets my mind off of them, not on anything really in particular at all and that's what I need for an overworking bean like mine. I am very fortunate to not have any real medical reasons to smoke other than my self prescribed dosage for my anxieties. I want people to see the beauty of this plant in not only the medical field but also the mental health aspect also. Marijuana is just a part of who I am so for me to not share that huge part of my work with my fans would be selfish and hiding who I really am.

"The only struggles of obstacles I know I will face eventually in the cannabis industry is once I get to being able to handle my own charity, I'm trying to set something up to help medical marijuana patients who have cancer, to help make it more affordable, because cancer comes with a lot of other medical expenses, and having marijuana to get you through your everyday routine feeling the best you can feel shouldn't be limited because finances are tight.

"Next step for me, focusing a lot on my YouTube page and my video production. I feel like I have put a good dent in the Instagram world and now it's time for me to spread my wings to the YouTube world and begin to make impressions on that platform.



"I am a very outgoing, artistic, silly person! I love making other people smile and laugh whether it be at work or in my regular daily life. I love art, fashion, animals, nature... I'm a Jill of All Trades! As for the cannabis industry, I have a fervent passion for changing the stigma that all stoners are lazy."


"Marijuana has drastically changed my life for the better from mental health to weight control in ways Big Pharma could not."

"I'm not sure I view myself as an Instagram Influencer. I believe we are all connected as a human race and feed off of each others energies, even on social media. I try to put out as much truth and positivity, mixed in with some good old fashioned humor and sailor talk! I just want to share my life experiences and what I learn along the way!"


I have always enjoyed smoking marijuana (from an early age that I should probably not mention!). From the beginning, the feeling I got after smoking helped me perceive my life and situations in a way that felt more like it was coming from my Third Eye. I was able to be much more introspective and look deeper into myself, my thoughts, my needs, my desires, my strengths and weaknesses. I then incorporated marijuana in with fitness when I gained 45 pounds due to birth control and could not motivate myself to get healthy. Smoking brought me to a mental place that allowed me to push past the plateaus and emotional walls that were stopping me from being the best version of myself. I started working out at home and outdoors and still do!


More to come... 

Leave a comment

Comments will be approved before showing up.